CYMATICS
Designing Digital Packaging That Feels Physical, Bold, and Engaging
virtual packaging
Dramatically synesthesiac
Cymatics set out to make their digital products feel artistically and conceptually desirable–giving musicians and producers an exciting visual brand experience of selecting digital audio packs.
My work began with conceptulizing and naming series themes, then generating cinematic imagery for each package that bridged the gap between e-commerce thumbnails and physical objects.
Each render was sculpted in 3D, lit with care, and given unique dimensionality to match the mood of the sound pack. From the intricate crystalline forms of the Urban Soundscapes series (Aztechno, Emperion, Pagodus) to the bold, tactile realism of the Audiomobile series (Cruise Control, Speed Demon, Off Roader), the goal was to create packaging that not only expressed the music, but also was artistically worthy of display.
