QUALIA
Elevating Qualia’s digital presence through cinematic 3D design
3D Motion SYSTEM
for Fintech
The Qualia project involved building a 3D motion pipeline to kickstart a brand overhaul.
Qualia, a leader in digital real estate technology, sought to strengthen its online presence with a bold visual rebrand. I was brought on to orchestrate a 3D motion/design pipeline that could scale across their product ecosystem.
We developed a parametric 3D asset workflow for rapid iteration and consistent design language, ensuring future campaigns could evolve without sacrificing quality or speed. This system became the backbone of a new visual strategy, allowing Qualia to communicate complex fintech services with clarity and impact.
We produced cinematic 3D animations that enhanced the storytelling capacity for Qualia’s key product and service pages. These visuals were to elevate the user experience and convey trust, security, and automation.
In addition to design, I sourced the recruitment of additional 3D consultants, to expand on Qualia’s in-house creative capabilities.
